There is nothing more humbling than being really excited about an idea you have only to discover that 15 other people before you have had the same idea.

Added a Twitter Account... Most Yellow Cats scratch their head when it comes to Twitter. (A Yellow Cat is a person who owns a business that traditionally advertises in the Yellow pages). Trust us, just set up a Twitter account. Worry about why later.

Remember Herman Cain? It wasn't that long ago that the press completely destroyed this guy...but what made him famous was his 9-9-9 plan. Lesson - make it easy to understand. Keep it simple. The message will resonate.